New Year's Message from President and CEO of AGAPE ATP

To my beloved AGAPEans,
HAPPY NEW YEAR !
Time magazine has declared year 2020 “the worst year ever” drawing a big red “X” over the year on its latest cover.
This year has been quite a bumpy ride for all of us as we witness how the COVID-19 has changed our lives and planning substantially.
Throughout this year, this pandemic has killed over millions of people across the globe and affected all of everyone.
It’s shuttered businesses, wreaked havoc on global economies and left millions unemployed.
Yes, times are tough for us, and they’re tough for everyone else as well.

Despite all the challenges that we have faced throughout this year, we continue to receive relentless supports from all of you.
I'm very touched, From the bottom of my heart, a big thank you to each and everyone of you.
We could not have pulled through without the support from each and every single one of you.
In these tough times, we choose to overcome those challenges together, struggle to realign many aspects of our lives to the new norms.
The future may seem uncertain and at time of ongoing unpredictability in 2021, we will re-strategize and commit to making every effort that ensures the best possible transition for AGAPE.
Worry not my fellow AGAPEans, as things will get better. As a teaser, we are planning something exciting for year 2021 which includes introducing new products to the market. Therefore, please stay tuned for the updates.

Though the pandemic has affected our lives, it does however help us treasure every moment with our family, and make people take charge of their health and wellbeing more than ever.
The pandemic has altered everybody's lifestyle and changed consumer behaviour towards wellness.
People are now trying to look for products that will strengthen their health and immune system.
Additionally, they are more willing to spend more on health supplements to promote health and wellness in the coming year. This, I may say, is the golden opportunity given to us to grow in this industry.

With the strong belief in the value of our mission and vision, we are motivated to be the best wellness solution provider and ensure that we endeavour to promote superior living through quality products and services. Despite the challenges, together we will endure and weather the storm if we want to see the sunshine!

Last but definitely not the least, I will conclude by wishing you and your love ones happiness and good health always as we bid goodbye to 2020.

Let us all welcome 2021 and to a better year!
Together, we will create amazing memories.

Dato’ Sri Dr How Kok Choong
Global President of AGAPE ATP
S.S.A.P., D.I.M.P., JP
DBA, MBA, GDBA (US)
CFC, FIFC,CM&AA, CPT, TTT
31.12.2020