Wellness Company goes online with Major E-commerce Player

KUALA LUMPUR, 19 JULY, 2020 – A US listed wellness company AGAPE ATP Corporation marches into e-commerce by partnering with Vettons, which is one of the biggest e-commerce players in Asia Pacific. The partnership was officiated in a launch between companies held at HGH Convention Centre that morning.

The launching event marks a historical milestone for AGAPE ATP, which has recently acquired AGAPE Superior Living Sdn Bhd, a 16 years old Malaysian Nutritional Supplement Direct Selling company to tap not only regional market but online market too. The collaboration allows AGAPE to integrate the offline and online marketing strategies providing consumers with a convenient way to shop online and purchase health product as well as wellness services. Ultimately, E-commerce will be a new channel to tap into the ASEAN market and diversify AGAPE’s portfolio by developing a comprehensive wellness ecosystem.

Such partnership is as meaningful to Vettons, a company that has been recognized in the Asia-Pacific CIO Outlook magazine of the Silicon Valley, United States as the region's e-commerce company of the year, and since AGAPE is their official wellness partner, it gives them upper hand getting into the wellness market.

In fact, AGAPE ATP has been planning on developing of both offline and online marketing strategies before the outbreak of Covid-19 pandemic, especially when it has changed drastically the consumers’ shopping behaviour and right now most of the people have shifted their shopping experience online.

E-commerce offers vast opportunities for the AGAPE and according to them, they are confident that by leveraging on this new platform, they can achieve outstanding performance as well as contributing a huge revenue for AGAPE ATP.

In conjunction with the launch, AGAPE and Vettons kicked off a campaign called “Wellness 168”, which provides 3 brands promotion bundled with Wellness Trial Pack, Beauty Promo and Wellness Promo. In the campaign, Vettons is also giving away RM68 cash e-voucher to all participants during the launch so the audience can have a taste of e-commerce shopping experience with Vettons and products experience with AGAPE. Moving forward, AGAPE will launch more ATP wellness solutions as well as creating personalized program to fulfil customers’ needs and help them to achieve superior living.